HAEMOCHROMATOSIS ASSOCIATION OF VICTORIA
HAV, or Haemochromatosis Victoria Association, is a logo concept for a Victorian branch of the Haemochromatosis Australia organisation. The incorporation of needle imagery into the logo is a nod to the primary method of treating and maintaining sufferers of the condition via venesection/phlebotomy (blood donations or removal)
Haemochromatosis is a genetic disease that affects 1 in 200 Australians of European ancestry. In the state of Victoria, that could mean up to 31, 500 individuals. Thousands more are carriers of the condition. Sufferers of the condition absorb and store more iron than those without the genetic mutation.